In a full centre stage at Pausefest, Andrea De Almeida, Executive Director of B Lab ANZ excited the room with the buzz that it is not just possible to do good and make money, it is, in fact, the future of business. She was joined by a range of B Corp leaders including Stone and…
Tag: Purpose
Driving productivity with top talent [The business case series #2]
The first article in the series of building the social innovation business case explored how social innovation can help a company unlock their purpose in a practical and tangible way. This is important because it is a key driver for recruiting the next generation of high-quality employees. This article will delve into the challenge of attracting and…
Unlocking real purpose [The business case series #1]
In principle, many of us believe that bringing a social element into core business strategy is the right thing to do. However, it can often be difficult to understand and quantify the importance to the bottom line. In a series of articles, we will develop the business case for social innovation. The first article explores…
