Category: business

5 Insights From SVP Hong Kong’s Purpose and Profit Discussion

March 21, 2019

How can companies communicate their purpose and positive social impact in a way that is authentic, genuine and meaningful? Is it possible or will consumer cynicism always reign supreme?This was the topic of a Shared Value Project Hong Kong panel I spoke at recently. Other panelists included:– Genevieve Hilton (Head of External Communications & Corporate … More 5 Insights From SVP Hong Kong’s Purpose and Profit Discussion

The 3 Mindsets That Have Shaped Social Change in the Office

March 20, 2019

Can businesses really do good for society AND maintain profit?! This is the emerging question that is on the minds of leaders globally. Today we explore the evolution of the role of business and why the next wave of growth matters for both business and society. Key points: The mindset of business leaders is starting … More The 3 Mindsets That Have Shaped Social Change in the Office

How Sustainable Design Is Increasing Profit

February 14, 2019

‘In school, I was called ‘the original’, because I didn’t really fit in anywhere.’ Philippe Guichard, an award-winning Industrial Designer reflected as we sat in a busy Nursery Cafe in Coburg, Melbourne. Although at the time being a misfit was hard, he has used it to his advantage and built a career outside the box. … More How Sustainable Design Is Increasing Profit

Rebuilding Consumer Trust [The business case series #3]

January 23, 2019

The previous article in the series, building the social innovation business case explored how social innovation can attract and retain top talent, which increases the bottom line as well as helps values aligned employees use their expertise to drive social innovation. Trust in institutions is diminishing globally and rebuilding trust can create a strong competitive advantage. Acknowledging … More Rebuilding Consumer Trust [The business case series #3]

Driving Productivity With Top Talent [The business case series #2]

January 22, 2019

The first article in the series of building the social innovation business case explored how social innovation can help a company unlock their purpose in a practical and tangible way. This is important because it is a key driver for recruiting the next generation of high-quality employees. This article will delve into the challenge of attracting and … More Driving Productivity With Top Talent [The business case series #2]

Unlocking Real Purpose [The business case series #1]

January 21, 2019

In principle, many of us believe that bringing a social element into core business strategy is the right thing to do. However, it can often be difficult to understand and quantify the importance to the bottom line. In a series of articles, we will develop the business case for social innovation. The first article explores … More Unlocking Real Purpose [The business case series #1]