Author: Laura Baker
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Get the latest global news with practical and unique tips about how to change the world. Get the latest news, tools and resources from the roving globetrotters at Planet B! Delivered straight to your inbox every fortnight so you can be inspired to change the world. Sign up here!
3 Things to Know About the B Corp Movement in Australia
In a full centre stage at Pausefest, Andrea De Almeida, Executive Director of B Lab ANZ excited the room with the buzz that it is not just possible to do good and make money, it is, in fact, the future of business. She was joined by a range of B Corp leaders including Stone and … More 3 Things to Know About the B Corp Movement in Australia
How IBM is Overcoming the AI Paradox
Question: How can technology be used to serve humanity rather than the other way around? Billy Seabrook, Global Chief Creative Officer at IBM shared his thoughts at Pausefest 2019 in Melbourne.
A Purpose Powered Product [case study]
At the 2019 Pausefest in Melbourne Australia, CEO of local company Bellroy, Andy Fallshaw sat on a panel discussing the use of design to increase human connection. His perspectives ranged from how the design of their products can facilitate conversations to the importance of driving a purpose led organisation to benefit people, planet and profit.
See Inside Planet B’s 2019 Exciting Global Roadtrip!
Hi all! It’s Laura here with some exciting news! 2019 is going to be a great year! I am about to embark on a 9 month global learning tour to learn about the role that business can play to improve society and I want you to join me!! My interest in using business as a … More See Inside Planet B’s 2019 Exciting Global Roadtrip!
Rebuilding Consumer Trust [The business case series #3]
The previous article in the series, building the social innovation business case explored how social innovation can attract and retain top talent, which increases the bottom line as well as helps values aligned employees use their expertise to drive social innovation. Trust in institutions is diminishing globally and rebuilding trust can create a strong competitive advantage. Acknowledging … More Rebuilding Consumer Trust [The business case series #3]
Driving Productivity With Top Talent [The business case series #2]
The first article in the series of building the social innovation business case explored how social innovation can help a company unlock their purpose in a practical and tangible way. This is important because it is a key driver for recruiting the next generation of high-quality employees. This article will delve into the challenge of attracting and … More Driving Productivity With Top Talent [The business case series #2]
Unlocking Real Purpose [The business case series #1]
In principle, many of us believe that bringing a social element into core business strategy is the right thing to do. However, it can often be difficult to understand and quantify the importance to the bottom line. In a series of articles, we will develop the business case for social innovation. The first article explores … More Unlocking Real Purpose [The business case series #1]









